Swarovski’s diverse partnerships epitomize industry excellence—from streetwear to haute couture; fashion jewelry to accessories; textiles to interiors; lighting to architecture; crystal ornaments to gemstone design; consumer electronics to precision optics; and road safety to grinding tools.


On Sunday, September 18, 2011, at La Rinascente Duomo department store in Milan, Vogue Bambini and Swarovski celebrated a glittering ‘back-to-school’ with parents and children. Kids took part in a photoshoot for Vogue Bambini, while parents indulged in a sparkling shopping spree, choosing from clothes by prestigious brands lit up with the magical shimmer of Swarovski Crystals.

For Winter 2011/12, Bonpoint, Hogan Junior, Il Gufo, Inglesina, IOIO, I Pinco Pallino, Miss Blumarine, Monnalisa, Simonetta, T-Shirt T-Shop, and other prestigious brands, presented their captivating creations. The casual-chic style took inspiration from adult fashion, adding an enchanting glow to childrenswear.



As childrenswear becomes increasingly important to the textile market, bought as much for its street cred as for its durability, the heightened demand from designers for more elaborate decoration comes as no surprise. Swarovski Crystals give a twinkling sense of fun to children’s clothing, irresistible to both parents and offspring alike.

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