Swarovski’s diverse partnerships epitomize industry excellence—from streetwear to haute couture; fashion jewelry to accessories; textiles to interiors; lighting to architecture; crystal ornaments to gemstone design; consumer electronics to precision optics; and road safety to grinding tools.


NEW MAX

Italy

Acknowledged leader in luxury motorcycle helmets, NEW MAX is at the cutting edge of technological innovation. Founded over 40 years ago by Massimo Spriano, NEW MAX still produces its helmets at Monferrato, Italy. Its reputation for quality and innovation has seen it partner with legendary brands such as Ferrari, Ducati, Louis Vuitton, Gucci and Moschino.

CONTACT: f.rangone@newmax.it or visit www.newmax.it

Available for retail in Europe, Middle East, Asia, and South America.

Accessories

HELMETS

Time was when the helmet was a purely functional form of protective headgear. But all that changed when dynamic brands began creating sleekly sophisticated versions tailored to motorcycling, cycling, horseback riding and skiing. Offering the perfect mix of quality and style, these exciting and innovative helmets, sparkling with Swarovski crystals, are the last word in urban chic.

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