In a series of photographs that will be seared on the memory long after the pages of Vogue Korea have been closed, head-turning work from the cream of Seoul Fashion Week’s designers is showcased with visionary flair and consummate creativity.
Those lucky enough to enjoy the bumper November 2012 issue of Vogue Korea were treated to some extraordinary images, thanks to a sumptuously styled, stunningly shot designer collaboration with SWAROVSKI ELEMENTS. The sixty-page publication featured six contrasting moods, created to capture the work of eight leading-edge Korean designers, all showcasing new pieces for Seoul’s Spring/Summer 2013 Fashion Week.
We enter the book via an arresting photographic story that is aptly named ‘Full Force’—a moody, monochrome landscape populated by mysterious, shadowy shapes, where vamp-ish creatures pose against Bauhaus backdrops of industrial bare brick, chainmail, and glistening black bubble wrap.
Designers How and What celebrate a liberated, New Bohemian flavor with an alpha female ‘Tank Girl’ look—all ripped tights, thigh boots, and shorts, topped off by corsetry festooned with beads, cameo brooches, pearls, and chains. A dramatic, Gothic cape with heavily fringed and beaded epaulettes studded with SWAROVSKI ELEMENTS is worn with multiple leather-studded, rock-chick cuffs. Insect-inspired jewelry pieces lurk among oily bike chains, man-sized standalone shirt cuffs are trimmed with sparkling crystals, and straitjacket-style waistcoats with their chunky straps hint at a dark sexuality.
Haneza’s penchant for androgynous detailing is manifest in voluminous unstructured gowns in deep grays and blacks with a twinkling, web-like tracery of midnight blue and gleaming silver SWAROVSKI ELEMENTS. Heavily embellished collars are worn like alluring body armour.
Globally acclaimed Lie Sang Bong cites influences as diverse as Cubism and 1930s film noir heroines, referenced in a gorgeous form-fitting brocade shift, as well as a sultry V-neck mini dress that is given a decidedly modern edge with chunky crystal necklaces and skull brooches.
These dramatic images were shot for Vogue Korea by Hyea W. Kang, who conjured up his particular brand of theatrical magic with the help of visionary Vogue Korea stylist Young Hee Suh.