TREND REPORT NEW DESIGNS FOR LIVING

Launching ‘Atelier Swarovski Home’

Doing for interior design what it has done in spectacular style for jewelry, Atelier Swarovski unveiled its ‘Home’ collection to great acclaim at Milan’s Salone del Mobile design fair in April.

Every year, over 300,000 people flock to Milan’s Salone del Mobile. This world-famous design fair, now in its 55th year, is an interiors extravaganza on a grand scale, and it gets bigger every year.

As one of the more exclusive installations this year, it was entirely fitting that the inaugural showcase of ‘Atelier Swarovski Home’ should take place amid the exquisite ceiling frescos and terrazzo floors of the magnificent Palazzo Cagnola. Not least among the reasons is the fact that Atelier Swarovski’s first collection of objects for the home is a masterclass in high-end aesthetics. Among the iconic designers, architects and artists to have contributed pieces are Daniel Libeskind, Fredrikson Stallard, Ron Arad and Tord Boontje—some of the most influential names in contemporary design.

Swarovski is especially proud to have collaborated with the late, great Zaha Hadid. Sadly, it was among her final creative partnerships, but it comes as no surprise that the famously innovative architect pushed boundaries to the very end as she experimented with Swarovski’s new Wave Cut. This technique is something never before achieved in crystal cutting. It combines state-of-the-art computer technology with mechanical engineering to create curved forms in crystal, making it the perfect vehicle for exploring natural crystallization and her signature organic forms in a striking centerpiece for the home.

Libeskind’s championship-size chess pieces mix crystal with silver, concrete, marble, resin and aluminum to stunning effect. Arad, meanwhile, has maximized the pure brilliance of standalone crystal, while Fredrikson Stallard juxtaposes it in its raw form with precision cutting. Look out for Kim Thomé and Tomás Alonso—they each get playful with UV glue and color effects. Boontje does, too, looking to outer space for his pieces in glass, crystal and Corian®. In contrast, Aldo Bakker restrains the aesthetic with modular minimalism in marble and crystal.

Last, but by no means least, laser-jet crystal printing is the other brand new technology to wow the interior décor fans in Milan. One of design’s hottest new names, Raw Edges, has used it to add brilliantly colored and layered geometric patterns to their series of home centerpieces. So, while we say an honored “Goodbye, and thank you” to one of the greats, we look forward to seeing what our freshest talents will achieve in their lifetimes.

Atelier Swarovski Home collections will be available online at www.atelierswarovskihome.com and in selected independent retailers worldwide from fall 2016. Prices range from €250 to €20,000.

Swarovski Crystals Magazine #01 - Everyday Extraordinary

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